PR Account Director
BCW APAC, Hong Kong

• Work on a significant portfolio of a Chinese technology client, demonstrate the ability to profitably grow the client and build long-term relationship
• Stay current on your clients’ businesses, industries and competitors and use your knowledge to develop comprehensive, strategic and integrated communications programs that complement the client’s business objectives and deliver results
• Act as a day-to-day client leader and maintain a clear and consistent communication channel between the client and the account team
• Be actively involved and oversee quality implementation for one or a group of accounts within time and budget constraints
• Manage client relationships and be the client’s key contact, counselor and strategic thinker
• Have strong verbal and written communication skills including development of various types of materials such as Qamp;A, key messages, holding statements, press release etc.
• Be able to support senior directors and leaders in resolving client issues
• Maintain a strong rapport with journalists/bloggers/media members who cover your clients’ industries and businesses to optimize channels.
• Help develop media strategies, write pitch letters and respond to media queries
• Stay updated on social media channels, trends and analytical tools and make recommendations to strengthen our capabilities
• Be proactive during new business brainstorms and take ownership of portions of new business proposals under the guidance of Directors and senior leaders

Requirements

• Degree qualifications with 6 years or above of related public relations and communication experience, agency background OR with journalist experience is preferred
• Experience in handling communications responsibilities with a focus on B2B technologies and/or corporate communication
• Experience in handling regional/global MNC technology client portfolio and China global company will be an advantage
• Excellent written and verbal communication skill in English and Mandarin is a must

• Media industry/journalistic background will be an advantage

Job Rewards and Benefits