Assistant Brand Manager (HK/TW)
Zenyum, Hong Kong

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Jul 4, 2022
Last Date
Aug 4, 2022
Location(s)

Job Description

About ZenyumZenyum is one of Asia’s largest consumer brands in the making.We channel tech and innovation to transform the dental category from a boring chore to an exciting ritual.
We provide a range of Smile Cosmetics, such as teeth-straightening Invisible Braces (Zenyum Clear) and the top-selling toothbrush (Zenyum Sonic) one-commerce platforms and in physical stores.
We are backed by some of the world’s best VCs, including Sequoia and LCatterton. We are a bunch of ambitious folks and we want tocreate a place that you will want to show up for every single morning,and create products that make you smile more.
Join us in our mission to spread smiles across Asia!
Based in Hong Kong or Taipei, help to build the most beloved Smile Cosmetics Consumer Brand and scale our new Consumer Products business in Hong Kong and Taiwan
Driven by an entrepreneurial mindset and armed with creativity and strong leadership skill, you will directly report to our Head of Consumer Products (HK, MO amp; TW) to ensure our products are optimized for both markets, including product localization, distribution growth planning, and marketing optimization.
Do you enjoy working within an entrepreneurial environment, having the personal freedom to act, and being part of an ambitious, fun, and energetic team who are running at full speed to create Asia's most loved D2C Smile Cosmetics brand?
If the answer is YES, join one of the fasted growing Sequoia-funded startups in Asia!We are looking for an ambitious individual to:
  • Leverage creative growth channels and rapidly scale our portfolio of Smile Cosmetics products (electric toothbrush, teeth whitening, toothpaste) to a multimillion-dollar business
  • Develop and execute long- and short-term strategic marketing plans to unlock potential growth in building brand equity and channel growth
  • Manage, plan, and execute marketing campaigns and product launches, get to steward all activities, and be the glue connecting all stakeholders
  • Work closely with cross-functional teams on go-to-market strategy. Ensure the launch of new products fulfills local regulatory requirements.
  • Analyze market trends, competitor activities, brand awareness, and performance to identify market potential, and initiate counteracting strategies and programs to drive growth
  • Act as the key contact point between the local amp; regional marketing team and the teams from other departments to ensure that we are fully aligned
You're a fit for this role, if you have:
  • 3+ years of experience in Brand Management amp; Marketing in FMCG corporations, especially in personal care/oral care
  • 3+ years of experience in a rapidly scaling business, launching new products/ brands and building teams in the Ecommerce and digital marketing space or have worked in high-growth environments such as FMCG companies, consulting, or tech
  • End-to-end marketing experience from concept development, consumer research, ATL production to go-to-market activation
  • Experienced in Nielsen data and Aamp;P budget is an advantage
  • Strong analytical skills and ability to turn consumer insights into meaningful actions in market
  • Strong ownership and excellent project management skills to gatekeep key milestones
  • Strong command of Microsoft Excel, Powerpoint or G-Suite
  • Excellent command of written and spoken English and Chinese
  • Are passionately tuned into HK/TW consumers and can articulate a clear vision of what a modern brand needs to look like in 2022
  • Understand that personal growth is a result of self-awareness and coachability and bring both to the table
  • Enjoy engaging in a highly ambitious and international environment, in the heart of the most dynamic digital region in the world
Your benefits upon joining include:
  • Join the Team of one of themost ambitious and fastest-growing startups in Asia
  • Learning about all aspects of communication, building the foundation for fame and fortune
  • Execute your vision for Zenyum’s strategy across Hong Kong, Macau and Taiwan
  • Work with top-talent, ready to take on one of the fastest growing and most innovative sectors in healthcare
  • Be rewarded with highlyattractive salary amp; growth prospects(competitive salary and full-time position option based on performance)

Job Specification

Job Rewards and Benefits

Zenyum

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